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Marketing Coordinator


The Marketing Coordinator maintains primary responsibility for supporting the marketing, advertising and public relations duties.. The Coordinator is responsible for how the brand is positioned in the market, and building a desired reputation for and all brands. Candidates for the position must have demonstrated skills in results-oriented marketing, excellent writing skills, creating and implementing promotional initiatives and event marketing, content management, social marketing and online marketing programs. The Coordinator will be required to interact with internal and external resources in order to complete projects on time and on budget with minimal supervision.
o Copywriting for projects including, but not limited to, web, e-media, brochures, data sheets, direct mail, ads, newsletters, tradeshow graphics and social media campaigns
o Proofreading
o Conduct market and competitive research
o Analyze results of marketing campaigns, trade shows and public relations efforts
o Work in CRM and marketing automation tools
o Provide support in social media marketing strategies
o Managing promotional literature usage and inventory, coordinating with brand manager
o Concept and creative idea generation participation within the marketing team
o Support brand managers with marketing campaigns, trade shows and special events as needed
o Assisting with other projects as assigned
Qualifications:
This position requires the confidence and experience to assist in the management of advertising campaigns and marketing projects from inception through completion with excellent follow-through and attention to detail. Internet marketing and familiarity with print media marketing is required.
o 2-4 years marketing experience or advertising
o Demonstrated understanding of digital marketing and social media platforms
o Content management and content marketing
o Analytic platforms and reporting
o Excellent verbal and written skills for print and website executions (samples required)
o Experience in B2B marketing; manufacturing, construction, commercial real estate, architecture or similar industry preferred
o Proficiency in Microsoft Office, particularly Word, Excel and PowerPoint
o Ability to manage multiple projects against tight deadlines with eye for excellence and minimal supervision
o Familiarity with CRM tools is a plus

Work for this exceptional division of a huge national company that is expanding in all markets. Rapid room for advancement; excellent benefits; individual we are seeking must be energetic and passionate about marketing and able to work in a fast paced growing company.



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